FreshService

Director Takayuki Minami reconstructs objects made around the world from his own unique perspective and proposes them as new products.

Clothing with a clear purpose as "tools" and tools made from the perspective of "fashion and art". The project works with manufacturers and factories in areas where mass production is difficult, with makers whose faces can be seen, and with manufacturers and factories that are mass-produced but have high practicality and functionality, and offers a range of items that enrich the lifestyles of those who pick them up, from everyday items such as stationery, cutlery and towels to uniforms and workwear-inspired garments. The items on offer are designed to enrich the lifestyle of the person who picks them up.